SEO IMPACT ON WEBSITES OPTIMIZATION
No matter how small or big a firm is. Every organization has their respective websites. Websites helps in creating brand awareness, attracts visitors and new customers, guides them to the main services and your organization contact details and address for future ongoing relations. A good websites sell on its own. Websites helps in building the business but websites needs SEO. There is a quote by Dr. Christopher Dayadag “ websites without visitors is like a ship lost in horizon” Thus, SEO is essential for websites. SEO helps in improving your website performance in organic search. SEO helps in increasing visibility and increases visitors to the actual site.
You must be thinking what’s the connection between SEO and website. Here are the guidelines or you can say importance of SEO in websites.
SEO is an investment which will never go – SEO is not a cost. It’s an investment. lifting your rank to the top 3 spots on the first page, where most clicks go, can provide a massive return on your modest investment into SEO.
SEO increases sales and profits – it increases website traffic as well as helping to qualify some of that traffic. More traffic means more potential clients/customers, and it does guarantee sales.
BRAND BUILDING – Big firms already have their built customers and often prefer their favorite or particular brand only but small firms can also build their brand image by SEO. It helps in building Brand awareness which helps in generating traffic to sites.
SEO helps customers find you – Ignoring SEO means you’re taking the risk of not being visible during your customers’ buying journey. When you aren’t visible on search results, fewer customers know about you, you sell less, and your growth slows down. At the same time, your competitors will increase sales and profits — and you’re letting them grow stronger.
SEO has long lasting impact on website – With paid advertising, the minute you stop paying, the traffic drops. SEO just keeps going and going, working night and day.it has long lasting impact on websites.
SEO is the essence of your website and website plays a vital role in marketing strategies. Digital Marketing such as websites are the central of marketing strategies. Today, good SEO not only means using the right keywords in the right places, but also creating great content, a strong link profile, and a solid user experience.